There should be a naughty corner for web and content designers who think this is a good idea:
Notice the number of slides? 238! Who wants to stick around through all those slides? I’ve noticed an uptick in this lately and it’s driving me around the bend. From a user point of view, it’s tremendously tedious scrolling through all those screens. If the reader is interrupted and returns to the page at a later point they have to start from the beginning. By the time the slide show and all the various ads load, I’ve lost my will to live. If a site has that many slides, then supply a link to a page listing them.
I’m willing to skip through 25 to 30 slides, but after that but I can’t be bothered hanging around and take a pass.
Another design issue is the claustrophobic layout:
Oddly enough, the mobile version of this website is infinitely better – very readable. and a joy to scroll through. The full website sacrifices flow for ad space by squeezing the content into an unreasonably small space. The ad at the top squishes the content and makes reading the content irritating.
There you go, my two big web pet peeves of the moment.